Monday, September 25, 2006
Editors as Curators
"Curator" has popped up in the context of journalism: Editors as "Curators" of New Journalism. Found this on Craigsblog.
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The Curator Effect explains how profound shifts in consumer expectations mandate new business rules in eliciting consumer trust.
About Me
- Steven Addis
- After beginning my career as a professional photographer, I entered brand management at The Clorox Company where I led the new products group. In 1987, I left Clorox to create a new breed of branding firm, one which would blend excellence in brand strategy and brand expression. Now, 20 years later, that firm is Addis Creson, whose client work includes Intel, Caesars Palace, Kashi, 24 Hour Fitness, Pottery Barn Kids, Sephora, to name a few.
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